Microsoft Power BI
Explore the top reasons organisations choose Power BI to meet their self-service and enterprise business intelligence (BI) needs.

Build your business on secure data analytics

Apply sensitivity labels to Power BI data using Microsoft Information Protection in the familiar Microsoft 365 experience.

Extend data loss prevention and governance to Power BI users—including report sharing—with Microsoft Cloud App Security.

Better meet privacy and regulatory requirements with oversight of sensitive data through bring your own key (BYOK).

Better protect your organisational data by using Power BI security with service tags, Azure Private Link, and Azure Virtual Network.

Meet both your self-service and enterprise data analytics needs on a single platform. Access powerful semantic models, an application lifecycle management (ALM) toolkit, an open connectivity framework, and fixed-layout, pixel-perfect paginated reports.

Turn your data into a competitive advantage by using Power BI and Azure together to connect, combine, and analyse your entire data estate.

Take advantage of the latest advances in Microsoft AI to help non-data scientists prepare data, build machine learning models, and find insights quickly from both structured and unstructured data, including text and images.

Quickly identify differences and move content from development and testing to production with confidence using the simple visual cues in deployment pipelines.

Anyone who’s familiar with Microsoft 365 can easily connect Excel queries, data models, and reports to Power BI Dashboards—helping to quickly gather, analyse, publish, and share Excel business data in new ways.
Go from data to insights and insights to action with Microsoft Power Platform—combining Power BI with Power Apps and Power Automate to easily build business applications and automate workflows.
Know what’s happening now, not just in the past. From factory sensors to social media sources, get access to real-time analytics so you’re always ready to make timely decisions

Put BI in everyone’s hands—economically
Create a data-driven culture across your organisation by offering everyone BI and analytics capabilities with Power BI Desktop (free to use) and Power BI Pro (available for a low monthly price per user).

Get rapid, user-driven innovation
Receive weekly and monthly updates that improve Power BI features and capabilities—based on thousands of ideas submitted annually from a community of more than half a million members worldwide.
Bridge the gap between data and decisions
with Power BI
Take your visualizations to the next level and empower everyone to quickly make data-driven decisions.
Easily work together, collaborate on reports, and share insights across popular applications.

Deliver fresh insights
Create and modify data reports and dashboards easily and share them securely across applications—providing new views for deeper insights.

Use familiar tools
Apply the skills you already have from familiar tools such as Microsoft Excel to move from building to analyzing to presenting with less data prep.

Access free learning
Quickly start building reports and dashboards with help from free online learning resources and tutorials that you can share across your business.